Burberry Beauty's first standalone Singapore boutique is now open at VivoCity. Here's what to expect, plus the fragrances and makeup worth trying
Burberry Beauty has opened its first standalone boutique in Singapore at VivoCity, marking the brand's debut dedicated beauty space in Southeast Asia. More than a new place to shop, the boutique brings together Burberry's signature fragrances, makeup collections and latest launches in a setting that reflects the house's British heritage. If you're planning a visit, here are the highlights and the products worth adding to your wish list.

A Boutique Inspired by Burberry's Heritage
The boutique takes its design cues from Burberry's historic Haymarket store in London, which first opened in 1913. Warm caramel stone, soft neutral tones and elegant architectural details create a space that feels luxurious without being intimidating. Open walkways and clean lines encourage shoppers to browse comfortably, whether they're discovering the brand for the first time or topping up long-time favourites.
Look a little closer and you'll spot Burberry's signature design codes throughout the boutique. The Equestrian Knight Design appears across the fixtures, while a diamond trellis feature wall references the house's rich heritage in a subtle, contemporary way.
Fragrances Lead the Way
Burberry's fragrance collection takes centre stage here, with the boutique bringing together the house's bestselling scents in one place. Collections including Burberry Her, Burberry Goddess and Burberry Hero are all available to experience, making it easier to compare each fragrance family before choosing a favourite.
If warm woody fragrances are your style, Burberry Hero Elixir de Parfum is one to try. The most intense interpretation of the Hero collection layers three cedarwood oils with leathery vanilla and tonka bean for a rich, confident scent. The sculptural bottle, inspired by the shape of a horse's hoof, is equally memorable and a fitting tribute to Burberry's equestrian heritage.
Fans of gourmand fragrances should also spritz Burberry Goddess Eau de Parfum Intense. Building on the original's signature trio of vanilla notes, this richer interpretation introduces smoky vanilla wood for added depth while maintaining the smooth warmth that made the original such a favourite.
Looking for more perfume inspiration? Read our guide to the best new fragrances in Singapore, featuring the latest perfume launches and bestselling scents for every preference.

Makeup You Need to Try
Beyond fragrance, the boutique is also home to Burberry Beauty's latest makeup collection, giving shoppers the opportunity to test textures, compare shades and build a complete routine.
First up, the Burberry Outdoor Blush is inspired by the natural flush that appears after time spent outdoors. The lightweight powder delivers buildable colour with a soft matte finish and up to eight hours of wear, while offering resistance against water, humidity, sweat and heat. Rosa damascena and Vitalit-E help protect skin from environmental stressors, bringing Burberry's all-weather philosophy into its makeup collection.
Available in six shades inspired by the British countryside, the blush comes housed in an elegant beige and gold compact complete with a built-in mirror and brush.
If glossy lips are your go-to, Burberry Brit Shine Lipstick might become a new favourite. The formula combines the comfort of a nourishing balm with the colour of a lipstick, delivering sheer, buildable pigment and a luminous finish that feels lightweight rather than sticky. Shades range from wearable everyday nudes to richer tones such as Bitter Orange, making it easy to find one for every occasion.

A New Beauty Destination at VivoCity
It's very British, exquisitely Burberry and a dedicated space to indulge in all things beauty. From discovering signature fragrances to testing the latest makeup launches, this store is designed for lingering, experimenting and finding new favourites. Whether you're a long-time Burberry Beauty fan or simply curious about the collection, make the time for a store detour during your next visit to VivoCity.
Burberry Beauty Boutique
is located at VivoCity,
1 HarbourFront Walk
#01-202A. Singapore 098585
Need more beauty content in your life? Don't miss our monthly tried-and-tested reviews of all things beauty - hair, makeup, skincare and fragrance.
Burberry Beauty's first standalone boutique in Singapore is located at VivoCity, #01-202A, 1 HarbourFront Walk, Singapore 098585. It is also the brand's first dedicated beauty boutique in Southeast Asia, offering Burberry fragrances and makeup under one roof.
The boutique stocks Burberry Beauty's complete fragrance and makeup collections, including bestselling scents such as Burberry Hero, Burberry Her and Burberry Goddess, alongside makeup favourites like Outdoor Blush, Beyond Radiance Base, Beyond Wear Foundation and Burberry Brit Shine Lipstick.
Some of the boutique's highlights include Burberry Hero Elixir de Parfum for its rich woody scent, Burberry Goddess Eau de Parfum Intense for vanilla fragrance lovers, Outdoor Blush for its long-wearing, weather-resistant formula, Beyond Radiance Base for a healthy glow, and Burberry Brit Shine Lipstick for lightweight, glossy colour.
Yes. Burberry Outdoor Blush is formulated to resist heat, humidity, sweat and water, making it well suited to Singapore's tropical climate. The lightweight powder offers buildable colour with up to eight hours of wear and a soft matte finish.
The best Burberry fragrance depends on the scent profile you enjoy. Burberry Goddess Eau de Parfum Intense is ideal for those who love warm vanilla fragrances with added depth from smoky vanilla wood. Burberry Hero Elixir de Parfum suits fans of rich woody scents, blending cedarwood, leathery vanilla and tonka bean. If you prefer something lighter and fruitier, Burberry Her is a popular everyday choice with a vibrant, modern character.
Natasha Tulsi
Natasha Tulsi is the Editorial Director of Vanilla Luxury, Singapore's affordable luxury digital magazine covering beauty, travel, family, food and lifestyle.
With over 15 years of experience as a marketing strategist and content editor, Natasha has strong opinions on everything from skincare launches and fragrance finds to travel guides and kids' gift ideas. Based in Singapore, she is the person to message (never call) when your brand needs more than a name-drop, or when you need to find that under-the-radar beauty buy.
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