Shop Local: Uniquely Singaporean Homegrown Brands

With National Day just around the corner, we wanted to celebrate uniquely Singaporean companies

With National Day just around the corner, we wanted to celebrate uniquely Singaporean companies. Inspired by the history and heritage of Singapore, these homegrown brands have injected local flavours and designs into their products as a dedication to the vibrant city and its melting pot of cultures.

1. True Heritage Brew

Think of Singapore and what comes to mind? The skyline, merlion, and the Singapore Sling! This cocktail is definitely one of the icons of this nation with a rich history dating back to the early 1900s. Guess what? You can make this cocktail and six other classics all by yourself in the comfort of your home. True Heritage Brew offers cocktail mixes to make a Pina Colada, Mai Tai, Mojito, Margarita, Sex on the Beach, and Long Island Iced Tea. So show off at your next party with DIY cocktails!


Drawing from decades of experience in the leather trade, Tresse’s leather accessories are designed to withstand the test of time and aesthetics that never go out of style. The brand was started to give the market another option when it came to woven leather goods and to make them more accessible at an affordable price. Their intimate understanding of leather is translated into specially created weaves realized in durable vegetable tanned goatskin leather accompanied by supple and smooth hair sheepskin leather interiors. Besides possessing an instantly recognizable look by using their signature weaves, the wallets have been designed to be practical, intricate, unusual and beautiful.


Founded by a Singaporean couple, F.EAST is short for "Flavours of the East". As the name implies, the brand aspires to represent the delectable diversity of Asian cuisine for potato chip lovers across the world. Most potato chips tend to be base flavours, or single note flavours, i.e. sour cream, sea salt, cheese. Apart from special local flavours, F.EAST chips flavours tend to be dishes. These are more complex and use uncommon flavour elements such as ginger and coconut powder to complete the taste of the unique Asian dishes. Their unique local flavours include Singapore Laksa and Hainanese Chicken Rice.

4. Le Loop

Founded by Tingzhi, Le Loop is a new concept luxury boutique in Singapore. Born and raised here, Tingzhi relocated to London ten years ago to study and work at as a Designer at Alexander McQueen & Erdem. After moving back last year, she started Le Loop this June as a way for more women in Singapore to have access to beautiful designer pieces from brands such as Victoria Beckham, Rachel Comey and Ganni. Most pieces fall within the semi-formal range, with a focus on unique and rare designs. Due to strict quality controls over the circulation process, the selection and authenticity of a piece is never an issue.

5. Eden & Elie

EDEN + ELIE is a design-led, socially conscious jewellery brand with a focus on providing jobs to communities in need. They combine traditional bead-weaving techniques with modern materials like 24k gold-plating and Miyuki delicas which are Japanese glass beads renowned for their high level of precision and quality. This handmade quality is the foundation of the brand; it imbues meaning and purpose into their pieces, and honours tradition in new yet timeless ways. The artisans are trained right here in Singapore, who work out of a private studio at Enabling Village, a local community space dedicated to supporting people with special needs.

Aditi Kashyap

02 Aug 2018, 12:31 PM

Aditi is the Associate Editor at Vanilla Luxury. She loves to travel and has an obsession with rooftop bars and chasing sunsets. Follow her adventures on Instagram @heydeets.

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